About Swell Copy

My Mission:

to empower and educate online service providers so they can work less, earn more and live a life of freedom and abundance.

Hey • Hi • HELLO!

I’m Tara Caguiat, a digital copywriter and content strategist that’s ready to help you get more sales, more clients and more engagement with goal-driven copy.

When it comes to running a website or online business, writing is a necessity. But not just any writing—writing that connects with your ideal clients and customers and gets them to do what you want them to (aka hire you or buy your products)! That’s where this confusing term “copywriting” comes into play. It’s basically a fancy way to say “sales and persuasive writing mixed with psychology” and it’s my specialty.

How I Can Help You

Every business needs effective copy to succeed. But hiring a copywriter is expensive. That’s why I’ve made it my business to teach copywriting to online business owners who can’t yet afford to hire a copywriter

My affordable, step-by-step copywriting courses and templates were designed to teach you powerful copywriting tactics that get results with no prior experience!

“Do business with people who believe what you believe.”

– Simon Sinek 

More About Me

woman holding aperol spritz drink in front of a plate of ravioli
woman in yellow sweater holding large stein glass
  • I work as a full-time copywriter
  • I have a Bachelors Degree in Marketing from Florida State University
  • I’m based in Florida
  • I’ve visited more than 25 countries — many solo!
  • Most of my travel pics are just me holding a cocktail in a new place
  • I love anything in the water, especially freediving and kiteboarding


“If you’re looking for an experienced, collaborative partner to take you to the next level, Tara is the best candidate by far. I have worked with Tara on numerous projects now. She is superior to any other content expert or writer that I have partnered with and her skills go well beyond the written word. Tara is SEO forward, she takes initiative and manages her projects thoroughly. One thing is for certain: Tara will be a driving force behind any task she is faced with.”

Yasmin Parsloe, YogaPose.com

“I have worked with Tara for several years on projects ranging from editing white papers about mobile app software to writing blog posts about HR and lead prospecting technology to copyediting a self-published book on entrepreneurship. Tara is delightful to work with, committed to delivering great results, and very professional. Highly recommend!”

Ryan Buckley, Toofr LLC

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